As a freelance teacher, trainer, or coach, building a thriving online business is about more than just offering a service; it’s about creating an experience that attracts and retains clients. Your approach matters. From the way you present yourself to the quality of your interactions, every detail shapes the impression you leave and the trust you build.
Starting out, it’s essential to find a balance between authenticity, professionalism, and accessibility. This means understanding your unique value, refining your services, and creating an experience that makes clients feel seen and supported. A strong approach to business isn’t about perfection - it’s about delivering consistently, growing with feedback, and learning what resonates most with your clients.
If you’re ready to level up but aren’t sure where to start, or if you’re struggling to articulate what sets you apart, taking a step back to assess your overall business strategy can make all the difference. Clarify your goals, focus on what’s working, and make a plan to improve what’s not.
Get in touch to book a 30-minute strategy session to discuss your growth strategy and challenges.
Whether you want the DIY strategy through my newsletter or high-level 1-on-1 partnership, here is how we can work together.
30-Minute Fit Assessment Not sure where the leaks are in your freelance business? Let’s map out your biggest hurdle. This is a zero-pressure session to see if my coaching containers or my digital systems are the right engine for your growth.
Cost: FREE
The "Business of Education" Annual Pass This is the ultimate toolkit and community for educators building a freelance career. For less than €2 a week, you get the systems, the training, and the live support to stop "winging it" and start growing.
12 Interactive Workshops: Deep-dives into the most critical freelance business skills.
Drop-in Q&A Sessions: Get your specific questions answered and troubleshoot your business in real-time.
The Training Library: Access to sessions on strategies, frameworks, and tech optimization.
Premium Content: Hints, tips, advice, and the subscriber-only podcast.
The Strategy Newsletter: Weekly frameworks delivered straight to your inbox.
Investment: €100 / year
60-Minute Rapid Problem Solving Need a professional "second set of eyes" on your pricing, your sales copy, or a specific tech glitch? This is a high-intensity session designed to solve one specific problem so you can get back to building.
Flexibility: Book only when you hit a roadblock.
Cost: €35 / session
3-Month Business Accelerator Tired of spinning your wheels? Over 12 weeks, we move you from a "generalist teacher" to a specialized, professional freelancer with a clear offer and a client-acquisition system that actually works.
12 Weekly 1-on-1 Consultations: Hands-on support to build your foundations.
Custom Action Roadmaps: Post-session summaries so you’re never lost.
Direct Support: Stuck between sessions? I’m just an inbox away.
Investment: €375 (Save €45 compared to single sessions)
6-Month Mastery Partnership Real business growth—the kind that allows for total freedom—takes time. This is a deep partnership where we build your entire digital ecosystem and automate your workflow from the ground up.
24 Weekly 1-on-1 Consultations: High-level accountability and strategy.
90-Minute "Deep Dive" Audit: A comprehensive audit of your current tech and branding to start our journey.
Priority Messaging (WhatsApp): Direct access to me for quick feedback on your copy, offers, or tech.
Monthly Progress Reviews: Formal data checks to ensure we are hitting your growth KPIs.
Teach Train Coach Founder Status: Complimentary lifetime access to the premium newsletter included.
Investment: €700 (Save €140—equivalent to 4 sessions for free!)
One-on-One Business Coaching: Guiding you through the foundational aspects of setting up and running your online teaching or coaching business, helping you define your niche and set achievable goals.
Goal Setting and Accountability Sessions: Collaborating to set specific, measurable goals and providing regular check-ins for accountability.
Business Launch Consulting: Offering guidance on launching your online teaching or coaching business with an actionable roadmap for growth.
Brand Development: Helping you define your unique value, mission, and branding elements to stand out in a competitive online space.
Client Persona and Niche Identification: Assisting you in identifying and researching your ideal clients, understanding their needs, and positioning your services effectively.
Visual Identity Guidance: Providing advice or collaborating with a designer to create cohesive brand visuals, including logos and style guides.
Social Media Strategy and Management: Developing social media plans, offering platform management, or creating content calendars to help you reach and engage your audience.
Email Marketing Setup and Strategy: Assisting with setting up email lists, creating lead magnets, and developing email sequences to build your client base.
Content Creation Coaching: Guiding you in creating valuable, engaging content that establishes your expertise through blogging, video, or podcasts.
Curriculum Design: Supporting you in designing engaging, high-impact courses or coaching programs, from structuring content to creating interactive activities.
Content and Materials Development: Assisting in creating slides, workbooks, guides, or other resources to enhance learning experiences.
Online Platform Setup: Helping you choose and set up learning management systems or coaching platforms for an optimal user experience.
Sales Funnel Design: Helping you develop strategies for guiding potential clients through the sales journey, from awareness to booking.
Lead Generation Coaching: Showing you effective ways to find and connect with your ideal audience through online channels and collaborations.
Conversion Rate Optimisation: Assisting you in analyzing and improving your website and landing pages to increase conversion rates and turn visitors into clients.
Client Onboarding System Design: Creating smooth onboarding processes that make clients feel welcomed, informed, and ready to succeed.
Feedback and Improvement Strategy: Developing systems for gathering client feedback and using it to improve services and build stronger relationships.
Retention and Loyalty Programs: Guiding you in developing programs that keep your students, trainees, or coachees engaged and coming back for further services.